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DIT: international e-commerce masterclass

20 June, 2017, 10:00 am - 12:00 pm


Department of International Trade

Are you an export-ready business looking to sell products to international customers via your website or another platform? If so, this workshop can help you to better understand and identify the sales channels and opportunities available to you.

What you will learn

This workshop has been designed by a digital specialist.  Not only will it enable you to develop your digital skills but it will also help raise your global brand presence and allow you to test new markets with minimal investment.  By attending, you will learn how to develop a strategy in the following areas:

• Online Routes to market
A strategic approach towards eMarketplaces.  This means companies can position products in front of international consumers who are on sites where they are confident.  And from which they are already buying products.

• Identifying Multi-channel and B2B online opportunities
There is a host of other online channels available to help establish or grow presence in other markets.  These include Flash and member sale sites or eMarketplace platforms set up for more traditional B2B and wholesale opportunities.

Bonus Presentation:

There will also be a brief presentation on Cyber Security given by Anthony McGhie, Business Digital Eagle for Barclays Bank in the Midlands. With six years’ experience in the financial sector at Barclays, Anthony delivers sessions on cyber security.  These sessions raise awareness of the types of fraud and attacks being used in everyday life, affecting both businesses and individuals. Invoice fraud alone is costing SMEs more than £9billion a year.  This averages at £1,658 per SME across the UK.  This is just one type of attack covered in the presentation.  Other cyber threats like ransomware, phishing scams and man in the middle attacks will also be featured.


Attendance is free, with all materials and refreshments provided.  As these masterclasses are hugely popular we are only able to offer 1 place per company.  Furthermore, priority will be given to companies from the East Midlands.  Register here.


Barclays Business Centre
Sir Frank Whittle Road,
Derby, DE21 4RX United Kingdom
+ Google Map


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