Working to raise the purple flag

January 3, 2014 10:56 am

Mansfield town centre - viaduct Church Street

The fact that Mansfield is a great place for a night out for people of all ages and interests is being highlighted by a team working to achieve Purple Flag status for the town.

Purple Flag is an accreditation scheme that recognises excellence in the management of town centres at night and can be seen as the equivalent of the Blue Flag awarded to good beaches.  The team steering the Purple Flag work involves representatives from Mansfield Association of Licensed Venues (MALV), Mansfield BID, Mansfield District Council, Mansfield Partnership Against Crime (MPAC) and the police. Many other organisations which contribute to the town centre experience are playing a role in the work too.

They have chosen “We ♥ Mansfield – you will too” as a slogan for the work, and say there’s a range of facts and features that make Mansfield a great destination to visit after 5pm.  Among the key reasons they give for loving Mansfield are because it has something for all ages, budgets and tastes; it is a safe, friendly and fun town; it is easy to get to and from, it has history and tradition; and it has a great range of shops and restaurants.

Aiming for and achieving Purple Flag will be of huge benefit to Mansfield – the work being done to meet the standard is already bringing improvements and the positive publicity and increased visitors that result will help create jobs and an increased vibrancy about town.  Work already achieved includes the introduction of new signage in the town centre; production of a new eating out guide and repairs to street lighting.

Surveys to find out what people think about the town centre are being carried out. Vision West Nottinghamshire College students have completed one and PCSOs and staff at andwhynot and from MPAC have questioned people during nights out. Residents in the town centre are to be surveyed at the beginning of 2014.

Commenting on the application, Lesley Reece, Community Safety Manager with Mansfield District Council and Chair of the Purple Flag steering group said: “We are aware that Mansfield has an outdated reputation which we want to change.  There is a wide range of activities to enjoy in a safe and friendly environment and achieving Purple Flag will prove to everyone that this is the case.  We hope those who already enjoy its theatre, library, heritage, restaurants and leisure facilities will help us raise the flag by telling as many people as possible what a great place Mansfield is.”

Mansfield’s application for Purple Flag accreditation will be submitted to the Association of Town and City Management later this month (January) with inspectors expected to visit in April and a decision made by June.

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